ARaymond
Enhancing communication across an international (French family-owned) network specialised in fastening solutions
Context
It all began in 2016 when a fellow English copywriter asked me to help write a couple of articles for a magazine. Today, I'm still working with ARaymond. Based in France, this fastening solution expert has a network of entities all over the world.
The challenge? Communicating internally in English – not the native language for many – to create a sense of belonging and share success stories across all ARaymond entities worldwide.
Adding value
I work closely with Paris-based editorial agency We Factory & Co and ARaymond's internal communications team to create articles – mostly based on interviews in French or English – as well as other content, including welcome guides, employer brand tools, yearbooks and editorial guidelines.
When the print magazine went digital as a monthly newsletter, we adapted the tone and style to fit the new format.
What they say
"Toujours disponible et réactive, elle a su s'adapter à un environnement international où les échanges se font avec des interlocuteurs situés aux quatre coins du monde. Professionnelle, rigoureuse et à l'écoute, Victoria a produit des contenus de qualité tout en veillant à maintenir une parfaite cohérence éditoriale entre différents supports."
"Travailler avec Victoria est toujours un vrai plaisir. Au fil des années, elle a su comprendre en profondeur notre culture d'entreprise, nos valeurs et notre jargon. Le ton des articles est toujours très juste."
Other projects
Interested in a similar project?
Let's discuss how I can help you communicate effectively in English.
Get in touch